**Company Graph | People Graph** | **Company Signals | People Signals |**
| Field/attributes | Description | Example |
|---|---|---|
| Account Id | Unique identifier for the account | r6qd2906-7baf-433b-82eb-8c7fada847rw |
| Account Name | Name of the company | ABC Technologies Inc. |
| Account Region | The region or state where the account is located. | California |
| Account City Details | The city where the account or company is headquartered. | San Francisco |
| Account Country | The country where the company is located or operates from. | United States |
| Account Country Code | The standardized country code for the account's country. | US |
| ABM-code | Identifies accounts targeted for account-based marketing campaigns. | ABM-Enterprise |
| Accessibility Page | Represents information on accessibility features and guidelines for users with disabilities. | /accessibility |
| Account Region Code | The standardized code for the account's region or state. | CA |
| Account Scoring | A numerical score indicating the likelihood of an account converting into a customer. | 85/100 |
| Account State Details | Detailed information about the account's state of operation. | California, USA |
| Account Street Details | Street address information for the account. | 123 Main St |
| Account Zip Code Details | Postal code information for the account's location. | 94103 |
| Affiliate Program | Refers to programs that allow partners to earn commissions by promoting products/services. | Affiliate Partner Program |
| Agency Program | Indicates programs designed for agencies to collaborate and provide services using the platform. | Agency Partnership Program |
| Ai Messaging | Refers to messaging strategies that utilize artificial intelligence to enhance communication. | AI Chatbot Integration |
| Ai-first | Indicates a focus on artificial intelligence-driven solutions or strategies. | AI-Powered Solutions |
| Api Docs | Documentation related to application programming interfaces provided for developers. | API Documentation Link |
| Attributes | Distinctive features or characteristics | Open Source |
| Bankruptcies | ||
| Created At | The date and time the current bankruptcy detail was created. | 2024-12-01T14:30:00Z |
| Bankruptcies | ||
| Filing Date | The date the public record was first filed. | 2023-11-15 |
| Bankruptcies | ||
| Filing Type | The type of bankruptcy filing. | Chapter 11 |
| Bankruptcies Release Date | The date the bankruptcy public record was released. | 2024-05-10 |
| Bankruptcy Information | Details regarding any bankruptcy filings or financial distress. | No bankruptcies in last 10 years |
| Blogs | Content pieces that provide insights, updates, and information relevant to the audience. | "Latest Industry Trends" Blog |
| Business Model | Describes the company's primary approach to revenue generation. | Subscription-based model for a SaaS company |
| Business Priorities | Key focus areas or objectives driving a company’s strategy and operations. | Expand into new markets |
| Buy | Represents options available for purchasing products directly from the platform. | Buy Now Button |
| Category | Specific industry classification | Operating Systems & Computing Languages |
| Category Parent | Broader classification of the company's industry | Data Center Solutions |
| Certificates | Tracks certifications or accreditations achieved by users or businesses. | AWS Certified Solutions Architect |
| Certification | Indicates programs that offer certification upon completion of training or courses. | Certified Digital Marketer |
| Commercial Engagement Indicators | Metrics indicating the level of business activity and engagement with customers. | 5 active contracts |
| Community | Represents user or customer communities, such as forums or groups. | Slack Community |
| Compliance Status | Indicates whether the company complies with relevant regulations (e.g., GDPR). | GDPR compliant |
| Credit Rating | An assessment of the company's creditworthiness. | Credit rating of 'A' from a credit bureau |
| Credit Usage | Information on the amount of credit a company has utilized compared to its available credit. | $500K credit line |
| Culture Content | Content that reflects the company culture and values, often used for recruitment purposes. | Company Culture Video |
| Customer Referral Program | Incentives offered to customers who refer new clients to the business. | Refer a Friend Program |
| Data Depth Indicator | Quantitative measure of data completeness and quality for a business account, indicating the comprehensiveness of available predictive information | B (75% data completeness) |
| Date First Verified | Initial date of information confirmation | 12/20/2024 |
| Date Last Verified | Most recent date of information validation | 12/20/2024 |
| Dei Content | Content focused on diversity, equity, and inclusion initiatives within the organization. | DEI Annual Report |
| Demo | Tracks users who have requested or participated in product demonstrations. | Demo Requested |
| Description | A brief summary of the company's mission, products, or services. | A SaaS company focused on HR automation solutions |
| Developer Portal | A dedicated space for developers to access resources, documentation, and support tools. | Developer Resources Page |
| Digital-tech-tags | Categorizes businesses or users based on digital technology usage. | Martech Stack |
| Discord Community | Online community hosted on Discord for discussions and engagement among users and fans. | Discord Server Link |
| Discourse Community | Forum-based community platform where users can discuss topics and share knowledge. | Discourse Forum Link |
| Doing Business As | Alternative names or "DBA" the company may operate under. | Company operating as XYZ Corp and ABC Solutions |
| Download/install | Information related to downloading and installing software applications or tools. | Download Link |
| Duns | A unique nine-digit identifier for businesses used globally (D-U-N-S Number). | DUNS number for verifying business identity |
| E-commerce | Refers specifically to online business transactions and retail operations on digital platforms. | E-Commerce Store |
| Ecommerce | Identifies businesses or activities related to online retail or transactions. | Shopify Store |
| Email Address | The primary contact email address for the company. | [email protected] |
| Employee Range | The approximate number of employees working at the company. | 500-1000 employees |
| Enterprise Offer | Special offers tailored for enterprise-level clients requiring scalable solutions. | Enterprise Pricing Plans |
| Event | Tracks participation in events like webinars, conferences, or trade shows. | Attended Tech Conference 2024 |
| Events | General category covering various types of events hosted by the organization or partners. | Upcoming Events Calendar |
| Extended Linkage (brand-level) | Information about the relationships between brands or companies within a corporate structure. | Subsidiary of XYZ Corp |
| Facebook Id | Unique identifier or page ID for the company’s Facebook presence. | Facebook page ID for social media marketing |
| Financial Statements | Key financial documents that provide insights into a company's performance. | Annual revenue: $10M |
| Free-plan | Labels users or businesses utilizing free-tier plans of a service. | Free Plan User |
| Free-trial | Tracks users currently on a free trial period for a product or service. | Free Trial Active |
| Funding | Information about financial backing received by the company, indicating growth potential. | New funding round: $500K |
| Funding Stage | Current level or stage of funding the company has secured. | Series B funding stage |
| G2 Badge | Recognition badge awarded based on user reviews on G2, a software marketplace platform. | G2 Best Software Award |
| Generative Ai Messaging | Messaging strategies specifically utilizing generative AI technologies for user interaction. | Generative Text Responses |
| Generative-ai | Indicates the use of generative AI tools or features. | Using GPT-4 API |
| GICS Code | The Global Industry Classification Standard code, categorizing the company within a specific industry. | |
| View all available options | 45201010 | |
| GICS Description | A brief description of the company’s industry category based on GICS standards. | |
| View all available options | IT services and consulting under GICS | |
| Github Id | The unique identifier for the company's GitHub profile or organization. | GitHub ID for open-source projects under the company's account |
| Github Page | A dedicated page on GitHub showcasing projects, documentation, and collaboration tools. | GitHub Repository Link |
| Has Login | Indicates whether a platform requires user login for access. | Requires User Login |
| Has Mobile App | Indicates whether there is a mobile application available for the service. | Available on iOS and Android |
| Headcount Growth | Measures changes in the number of employees, indicating company expansion or contraction. | 10% increase in headcount |
| Hybrid Workplace | Policies or setups that combine remote work with in-office attendance options for employees. | Hybrid Work Policy Document |
| Import/export Indicators | Indicators that show a company's trade activities with other countries. | Imports from China, Exports to EU |
| Instagram Id | The unique identifier or handle for the company's Instagram account. | @companyhandle for brand presence |
| Integration Status | Indicates whether the account is connected to a specific system or platform. | Connected to Salesforce |
| Integrations | Features that allow connection with other software applications for enhanced functionality. | Integrates with Salesforce |
| Intensity | Measure of the company's activity or impact | 3 |
| Intent Score | A numerical value indicating the likelihood or strength of a company's interest in a particular product or service | 98 |
| Intent Topic | A specific subject or area of interest related to the company's activities or focus | Spinnaker Support |
| Ip | The IP address or range used by the company, typically for network identification purposes. | 12.234.23.234 |
| Job-opening-admin | Tracks job openings in administrative roles. | Admin Assistant Position |
| Job-opening-analytics | Tracks job openings in analytics-related positions. | Data Analyst Role Open |
| Job-opening-engg | Tracks job openings in engineering roles. | Software Engineer Needed |
| Job-opening-it | Tracks job openings in IT-related positions. | IT Support Specialist |
| Job-opening-marketing | Tracks job openings in marketing roles. | Marketing Manager Role |
| Job-opening-sales | Tracks job openings in sales positions. | Sales Executive Position |
| Job-page | Represents pages dedicated to listing job opportunities. | /careers/jobs |
| Keywords | Relevant keywords describing the company’s industry, products, or services. | SaaS, cloud computing, B2B software, data analytics, security solutions |
| Legal Structure | The legal structure of the company, such as LLC, Inc., or partnership. | Limited Liability Company (LLC) |
| Li Followers | Refers to the number of followers on LinkedIn profiles associated with the business. | 10,000 LinkedIn Followers |
| Linkedin Ads | Advertising campaigns run specifically on LinkedIn targeting professional audiences. | LinkedIn Sponsored Content |
| Linkedin Id | The unique identifier for the company's LinkedIn page. | 1234567890 |
| Linkedin Industry | Industry category as specified on the company's LinkedIn profile. | Information Technology & Services |
| Location_intents.score | An estimation of how likely the potential buyer is to make a purchase. | 85 |
| Main Office Relocation | Indicates whether the company has recently moved or is planning to move its main office. | No |
| Market Capitalization | The total value of the company’s shares, indicating its market value if publicly traded. | $5 billion |
| Material Events (legal, Registrations) | Significant legal or corporate events that may impact business operations. | Recent merger announcement |
| Multiple Integrations | Indicates compatibility with various third-party applications and services. | Integrates with Zapier, HubSpot |
| Multiple Markets | Refers to operations across different geographic markets. | Operating in North America & Europe |
| Multiple Products | Indicates offering various products under one brand or service umbrella. | Product Line: Software & Hardware |
| NAICS Code | The North American Industry Classification System code for categorizing the company’s industry. | |
| View all available options | 518210 | |
| NAICS Description | The industry description associated with the company’s NAICS code. | |
| View all available options | Data Processing, Hosting, and Related Services | |
| Newsletter | Labels users subscribed to newsletters for updates and communications. | Monthly Newsletter Subscriber |
| Number of Clients | The approximate number of clients served by the company, often indicating its market reach. | 2,500+ |
| Number of Locations | The number of physical office or store locations the company operates. | 5 |
| Offer | Tracks promotional offers or discounts provided to customers. | 20% Off Holiday Discount |
| Offered Product & Service List | A list of products and services provided by the company. | Data Management, Cloud Storage, Security Solutions, Analytics Software, Customer Support |
| Online Reviews | Customer feedback collected through online platforms regarding products/services. | 4.5 Stars on Trustpilot |
| Open Source | Refers to software whose source code is made available for modification and distribution. | Open Source Project Repository |
| Opened_for_business_on | The date when the place opened for business. | 1995-06-01 |
| Operating_hours.days | The days that have operating hours. | ["Monday", "Tuesday"] |
| Operating_hours.end_time | The time the place closes. | 17:00 |
| Operating_hours.start_time | The time the place opens. | 09:00 |
| Operating_status | The operational status of the place. | Active |
| Other Community | General category for additional community groups not specified elsewhere. | Community Forum Link |
| Parent | The parent company that owns or controls the account. | GlobalTech Holdings Ltd. |
| Partner | Represents partnerships with other businesses or organizations. | Partnered with Google |
| Partners | Organizations that collaborate with your business for mutual benefit. | Strategic Partnership with XYZ Corp |
| Payment History | Record of a company's payment practices and timelines. | 30-day payment cycle |
| Phone Number | The primary contact phone number for the company. | +1-800-555-6789 |
| Platform | The underlying technology framework supporting services and applications. | SaaS Platform |
| Plg (product-led Growth) | Indicates focus on product-led growth strategies for customer acquisition. | PLG Strategy Active |
| Podcast | Audio content series discussing relevant topics within an industry. | "Tech Talks Podcast" |
| Press-release | Represents official announcements shared with the media. | New Product Launch Announcement |
| Pricing | Refers to pricing-related pages or structures for products/services. | /pricing/plans |
| Product | Specific item or service offered | Java |
| Product Tour | A guided walkthrough of product features aimed at new users. | Interactive Product Tour |
| Product-led Growth (plg) | Strategy focusing on using the product itself as the primary driver of customer acquisition. | PLG Strategy Document focusing on product-driven growth. |
| Product-tour | Tracks users who have taken a guided tour of a product's features. | Completed Product Tour |
| Projects | Specific initiatives or tasks a company is actively working on. | Launching a new product line |
| Rbac/abac Pricing | Pricing models based on Role-Based Access Control (RBAC) or Attribute-Based Access Control (ABAC). | Tiered pricing based on user roles and attributes |
| Recruiting Velocity | Speed and volume of hiring activities, suggesting business growth or urgency in filling roles. | High recruiting velocity |
| Revenue Metrics | Key financial indicators such as ARR (Annual Recurring Revenue) or YoY growth rate. | $500k ARR, 20% YoY growth |
| Revenue Range | Estimated or reported range of the company’s annual revenue. | |
| View all available options | $100 million - $500 million annually | |
| Search Filters | Criteria applied to refine search results for better targeting. | Industry: Technology, Employee count: 50-200 |
| Search Query | Keywords or phrases used to search for relevant accounts or leads. | "SaaS companies in London" |
| SIC Code | The Standard Industrial Classification code identifying the company’s industry. | |
| View all available options | 7372 | |
| SIC Description | Industry description associated with the company's SIC code. | |
| View all available options | Prepackaged Software | |
| Stock Market Symbol | The ticker symbol under which the company is traded on the stock market. | TNOV |
| Stock Performance | Information about recent stock performance or trends if the company is publicly traded. | Stable; 5% growth in the last quarter |
| Subsidiary | Indicates if the account is a subsidiary of another company. | No |
| Sync Frequency | The frequency at which data is synchronized between systems. | Daily |
| Tags | Labels used to categorize and segment activities, content, or attributes. | |
| View all available options | free trial available on website | |
| Tam Size | Total Addressable Market size, representing the potential market opportunity for a business. | 5000 companies |